Message to our ‘Bron community’
Dear Bron customers, jewelers, suppliers, and other ‘friends of the brand’,
First and foremost, we hope you are safe and well. In a crisis without precedent, we are deeply concerned for our relatives, colleagues, associates
The next weeks and months will be challenging, not least in terms of communication. Therefore, via website and social media, we are opening “virtual doors” to our office in Schoonhoven. We invite you in and to see how we navigate Corona waters - steering our ship, slowly but surely, into a safe haven.
Our business environment is changing every day. Improvisation is the only appropriate response. Fortunately, we built our business on a spirit of creativity, flexibility, and teamwork. Going forward, we will need it more than ever and are determined to put this spirit to work for us all.
Take good care!
Warm wishes from your Bron-team
Like every company these days, we aim to strike a good balance between the health and safety of our team members and the continuity of our business. Of course, we have taken extra sanitary measures, and we wash our hands like never before. Colleagues with minor health issues are requested to stay home. We also developed a specific work schedule for a small core team in the office. All other team members work from home or remote locations to mitigate the risk of spreading the virus.
The resilience and commitment in the Bron team
Since the very beginning, Bron has chosen to produce locally in the Netherlands. In addition, all our customers are in the Netherlands, Belgium
That said, we do make use of international suppliers. Many high-quality components are sourced from Germany and Italy. Unfortunately, the
Even if sales are in rapid decline, our contact with customers has never been better. Information is exchanged, ideas are shared, and plans for brighter times are being constantly made. Customers are served
Similarly, the Bron Boutique in Het Arsenaal remains open in accordance with official guidelines. Day in, day out, our dedicated team decorates vitrines with our new collections, Coco and Rio.
Fundamentally, we may not need jewelry. It is, by definition, a “luxury product.” Yet jewels can bring that touch of color and joy so desperately needed in difficult times. In a world shaped only by disturbing news, we crave for inspiration and a sense of meaning. A small example: this week, in the Bron Boutique, a loving mum selected a lovely pinky ring for her daughter’s 21stbirthday. Now that our routines are completely broken, we are much more
For as long as we have no instructions to pack up and go home, we are determined to stay on board. We continue to design, produce, and deliver our jewels, hoping to shine some light in these dark days. In addition, we share our hopeful stories on digital channels – one small way to keep you smiling!